Protecting Your World

Protecting Your World

Great Opportunities for New Dealers AND No Franchise Fees



Get quick info on how to become a polyurethane and polyurea coatings dealer and the advantages to choosing ArmorThane. ArmorThane started building a worldwide network of dealers in 1989. Start up packages are flexible to the type of business you choose.

Who is ArmorThane?

ArmorThane is a multi-national company founded by Garry Froese, CEO, in 1989. ArmorThane specializes in the development and distribution of top-quality coatings, as well as the fabrication and distribution of application equipment. Our world-wide dealer network continues to expand as extensive new product research and development opens doors to new market applications.

How Fast Can I Get in Business?


How Much Does It Cost to Become an ArmorThane Dealer?

How Do I Know What Products and Equipment Fit My Business Plans?

What Are Some Typical Applications Where ArmorThane Products Are Used?

What Do I Need in a Fixed Location Shop?

What Do I Need in a Mobile Coatings Unit?

Is a Protected Territory Provided to Dealers?

Does ArmorThane Provide Training?

Must I Travel to Receive Training?

What Type of Support Can I Expect?

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Get more landscape architecture projects with ArmorThane products. These could include sprayed-in fish ponds, decorative pool decks and other unique features.
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Commercial floor cleaning services can offer safety and decorative coatings for business entrances, school steps, showrooms, warehouses, restaurant kitchens and more.
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8 REASONS FOR ArmorThane

Both interiors and exteriors benefit from a range of ArmorThane products including decorative patios, garage floors, commercial roofing and expanding foam insulation.

Want To Become an Applicator?

A small investment for coating equipment and products will get you started in a new polyurea, polyurethane, and spray foam business or increase the revenue of an existing company. With no franchise fees or royalties, starting a protective coating business or other ArmorThane dealer business is a relatively low cost venture. 

We provide personal training to get your new polyurea or polyurethane system up and going. Plus, we have a dedicated support team ready to assist you anytime you need us. We sell to dealers around the world who use our products for a wide variety of applications. These include everything from truck bed liners to animal habitats.

ArmorThane Applicator sign Up

ArmorThane never charges franchise fees, dealership fees or royalties. You only buy the product quantity, equipment and supplies you need. Therefore, more profit goes back into your business.

Comprehensive training is at the core of ArmorThane's commitment to their dealers. You will not find a company more dedicated to proper training than ArmorThane. We will provide complete training to you and your staff specific to the equipment and products you have chosen. ArmorThane cannot be successful unless you are successful.

ArmorThane offers ongoing technical support that’s just a phone call away. In addition, we are always working on new products and process improvement. We refer inquiries from our advertising and have marketing materials for dealers.

The Dealers Only section of our website has Manuals & Guides, Monthly Specials, Tech Tips, Technical Data Sheets, Newsletter Archives, MSDS, and refresher Training Videos available 24/7.

We have an award winning SEO and graphic design team on staff that is here to assist you with getting your business instant success. Have a project you need help with? Give us a call!

Find An Applicator

We want to help you find the best ArmorThane applicator for your protective coating project. Please either fill out the request form below or call us toll free at 1.800.227.2905, any time Monday-Friday, 8:00 a.m. to 5:00 p.m. Central Standard Time.

Where are you Located?

Protective Coating Applications

Learn About The Many Beneficial Applications Of Spray-On Polyurea And Polyurethane Protective Coatings In Your Industry.

Application Galleries

See Actual ArmorThane Products And Equipment At Work.

Protective Coating Products

Learn More About Our Catalog Of Chemical Coating Products And Professional Equipment. No Matter The Application, We Have A Product Solution.

Pro Equipment

ArmorThane Offers All The Professional Equipment Necessary To Get The Job Done.


A Small Investment For Coating Equipment And Products Will Get You Started In A New Polyurea, Polyurethane, And Spray Foam Business Or Increase The Revenue Of An Existing Company.

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