Protecting Your World

Protecting Your World

Start a Business

Spraying polyurethane may sound too complicated for the average person looking to start a new business…but it’s not. Instead, a couple of days of training will open a world of opportunity for getting a business started or adding revenue to an existing one. Dealers buy only products and equipment. There’s no royalties or franchise fees.


The variety of jobs available to polyurethane dealers is extensive. These can be broadly categorized into automotive and marine, construction, industrial, and manufacturing.

Truck bed liner spraying is probably the most well known of applications, but the same protective characteristics apply to trailers, boat decks and hulls, and commercial vehicles of all types.

ArmorThane Spray On Bedliner

There is also a wealth of spraying opportunities for both residential and commercial construction and industrial settings. For an example, a commercial floor cleaning business gains a lucrative advantage by offering protective and decorative floor coatings to customers, such as coating library entrances, courthouse steps, showrooms, warehouses, restaurant kitchen areas and more. General contractors add outdoor weather-proofing to decks, retaining walls, foundations and parking lots while landscape businesses offer specialty projects such as seamless, sprayed-in fish ponds, decorative pool decking and waterfalls and other unique features.

Contact us to help you determine how this might fit your business plans. Answer a few questions such as… Will this business start from scratch or be added to an existing one? Will this fit into a workshop location or go mobile to the project?

Want To Find Or Become an Applicator?

A small investment for coating equipment and products will get you started in a new polyurea, polyurethane, and spray foam business or increase the revenue of an existing company. With no franchise fees or royalties, starting a protective coating business or other ArmorThane dealer business is a relatively low cost venture. 

We provide personal training to get your new polyurea or polyurethane system up and going. Plus, we have a dedicated support team ready to assist you anytime you need us. We sell to dealers around the world who use our products for a wide variety of applications. These include everything from truck bed liners to animal habitats.

ArmorThane never charges franchise fees, dealership fees or royalties. You only buy the product quantity, equipment and supplies you need. Therefore, more profit goes back into your business.

Comprehensive training is at the core of ArmorThane's commitment to their dealers. You will not find a company more dedicated to proper training than ArmorThane. We will provide complete training to you and your staff specific to the equipment and products you have chosen. ArmorThane cannot be successful unless you are successful.

ArmorThane offers ongoing technical support that’s just a phone call away. In addition, we are always working on new products and process improvement. We refer inquiries from our advertising and have marketing materials for dealers.

The Dealers Only section of our website has Manuals & Guides, Monthly Specials, Tech Tips, Technical Data Sheets, Newsletter Archives, MSDS, and refresher Training Videos available 24/7.

We have an award winning SEO and graphic design team on staff that is here to assist you with getting your business instant success. Have a project you need help with? Give us a call!

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To help us prepare for a discussion with you, please provide some information on the type of Protective Coating business you are considering, including where your business would be located.

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Protective Coating Applications

Learn About The Many Beneficial Applications Of Spray-On Polyurea And Polyurethane Protective Coatings In Your Industry.

Application Galleries

See Actual ArmorThane Products And Equipment At Work.

Protective Coating Products

Learn More About Our Catalog Of Chemical Coating Products And Professional Equipment. No Matter The Application, We Have A Product Solution.

Pro Equipment

ArmorThane Offers All The Professional Equipment Necessary To Get The Job Done.


A Small Investment For Coating Equipment And Products Will Get You Started In A New Polyurea, Polyurethane, And Spray Foam Business Or Increase The Revenue Of An Existing Company.

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